Cause-Wired Blogging

A unified marketing & communication strategy for private schools, ministries and small non-profit organizations

Imagine if there was a magic-bullet that would wipe out all the frustrations you have with your private school, ministry or non-profit website. Suppose there was a piece of software that costs next to nothing which would:

• Give you a simple, non-techie way to keep content fresh
• Substantially increase web traffic and search engine ranking
• Automatically distribute content to your target audience
• Create interactive, ongoing dialogue with your target audience
• Reduce the amount of time you spend babysitting your website
• Facilitate fundraising efforts
• Contribute significantly to achieving your overall strategic marketing goals

Stop imagining. The solution is Cause-Wired Blogging.

I'm not talking about your sister's blog where she posts photos of her poodle's new haircut and the potato salad recipe that she served at the family reunion.

Cause-Wired Blogging is an approach to internet marketing that directly connects your target audience to the fundamental mission or cause of your school, ministry or small non-profit service organization. It merges 3 emerging web marketing trends in the non-profit and social sectors into a unified marketing and communication strategy: Blogging, social networking services and Web 2.0 applications.

I designed my Cause-Wired Blog service following 15 years of experience in helping businesses and organizations implement practical and cost-efficient ways of leveraging the internet to achieving their overall strategic marketing goals.

Next: 8 Reasons to Start a Blog: Why your private school, ministry or small non-profit should start today.